Brisbane & the Great Sunshine Way
The Great Sunshine Way incorporates some of Queensland’s most popular destinations - Sunshine Coast, Fraser Island, the Gold Coast and of course - at the center of it all - Brisbane. The Great Sunshine Way marketing program is designed to raise awareness of the products and experiences that are unique to this region.
The Aussie Week campaign is a major
campaign that brings together Qantas, Tourism Australia
and Tourism Queensland
- to promote vacations to Brisbane and the Great Sunshine Way. The campaign features weblogs and video from
Americans who visited Brisbane
region and share their experiences online. To see the campaign - click through
to www.aussieweek.com.
How can Queensland Tourism Product get involved
Contact Shana Pereira at Shana.pereira@tq.com.au or on 310 6953255